Tuesday, August 3, 2010

Lingerie Set: The Lingerie Football League

The idea of mixing lingerie with the NFL Super Bowl produced the lingerie bowl, a marketing stunt designed to pull in viewers. Well, they're taking it to a new level. Yes, there is a lingerie football league and it starts play this coming September.

As you might imagine, the lingerie game is played slightly differently. Instead of 11 versus 11, the teams each have seven players on the field at any one time. Yes, the ladies do play in lingerie, although they really stick to brief. They also wear pads and helmets, so the effect isn't really what one would imagine. There are no women running around in corsets or anything like that.

The rules of the game are generally the same as most football games, but there are exceptions. No punting or field goals are allowed, which already makes this better than the NFL. The field is only 50 yards long, which is half as long as what you see in the NFL. Each half is only 15 minutes long as well.

The Lingerie Football League has 10 teams spread out across the country. In no particular order, they are:

  • Dallas Desire
  • San Diego Seduction
  • Seattle Mist
  • Los Angeles Temptation
  • Tampa Breeze
  • Atlanta Steam
  • Miami Caliente
  • Denver Dream
  • Chicago Bliss
  • New England Euphoria

So, is this just a joke? Well, it certainly seems like the idea of a marketing team somewhere. That being said, the teams are playing for real and the game is essentially the same thing you see in the Arena Football league. The players were helmets and play with pads, so it isn't a complete joke.

It goes without saying that the league certainly falls into the exploitation area of marketing similar to beer commercials and what have you. I am sure you can come up with your own opinions on that perspective, but I am more interested in another subject. Playing football in lingerie - doesn't that sound uncomfortable? These women are definitely not wearing sports bras. Running without a sports bra is bad enough, but tacking people as well? Ouch!


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